Content & Techniques

• Abstracts & annotations
 
• Audience:  Houp & Pearsall [summarizes benchmark approach by Houp & Pearsall for targeting audience] | five audiences   [provides some details for approach by Houp & Pearsall]  |  NASA [supplements "Five Audiences" website, providing some different audiences and some additional advice for targeting general audiences]  |
  

Adapting an article written for experts for general audience: Color

• Autotext [see writing]
  

• Brochures

• Careers: Communication Abilities & Resources for Students in Introductory Service Professional Communication Courses  |   Practicing Professional (technical & scientific) Communicators [currently unavailable]  

• Collaboration , including information for  students & employees   l  teachers   |  organizing group projects
 
• Community building:  fact sheets   |  biographies
 
• Correspondence: transmittal memo or letter
 
• Crisis communication:  resources: papers & articles, guidelines, bib's

• Resources that have been posted on the East Carolina University website: Severe weather (various appropriate for ECU community), Emergency Procedures Manual (ECU),  Coping with crisis situations by Lynn M. Roeder, ECU Assistant Vice Chancellor/ Director  and two articles about terrorism and war by Dr. Mark A. Stebnicki  ...  #1  and  #2 ]  |  tips for dealing with hurricane anxiety   |  tips for discussion of war in Iraq
 
• Design [see visual rhetoric]

• Diffusion of Innovations  

• Distance education & life-long learning: technologies & research
 
• Document development process, including document planning "forms"
 
• Documenting sources
  

• Format and layout [see visual rhetoric]
 
• Genres [see organization]:  brochures  |  websites [see web design]

• Grade chart (generic): click here
  

• Illustrations: photographs (Kodak website)
 
• Instructions [directions, manuals, policies & procedures]:   Writing task-oriented instructions  |   Employee handbooks  |  Additional Tips for Writing Instructions  |  Genre Definitions (Tutorials & Procedures)  
 
• International Communication
 
• Job search: job application letters   |  resumes
 
• Literature: Browning  |  Yeats 
  

• Literature reviews

• Press releases: ECU samples 
 
• Project management [see document development]
 
• Proposals & similar documents: proposals   |  business plans   |
 
• Organization:  models   | organizational devices [some devices also are part of format and layout]  | Writing introductions and conclusions   |  verbal roadmaps    |  reports: highlights   & administrative plan
 
• Quality assurance: usability   |  reviews & evaluations for quality documents
 
• Reflection writing [see writing, including style & tone]

• Research
 

• Style Guides / Style Manuals: Some standard ones
  
 
• Technology resources
 
• Trade Shows : Tips & Resources
 
• Usability [see quality assurance]
 
• Visual rhetoric [see design]
 
Design Principles by Southard & Tovey  |  verbal-visual
 
Design Basics   |  Typography and Page Layout , including Principles of Design
 
Format   [an overview of what format encompasses]  |  Headings   |  Listings [bullet lists, etc]
 
Color:  Netscape's 216 -- Color Palette   |  Pantone: Where Color Comes From , especially " About Color "
 
"Layout and Design: The Historical Background and Current Implications of the Shift from Verbal to Visual Rhetoric." Discusses evolution of writing tools and the ways in which that evolution caused the shift from verbal to visual rhetoric: rtf file (for download or printing)

• Weblogs (blogs)

• Web design
 
 Designing accessible websites   |  Web design tutorials (Oregon State University)   |  Digital photography: Kodak site at www.kodak.com/US/en/nav/takingPics.shtml   |  Basic web pages using Netscape Page Composer   |  Introduction to creating web pages/ websites: the mechanics   |  Designing websites  

•   Writing, including style & tone
 
First person point of view [lecture]  &  Writing in first person  | Gender issues   |  Some guidelines [suggestions for improving "this kind of writing"]: as rtf file or as pdf file

Levels of edit


Reflection Writing


• Writing-to-learn and writing-to-communicate: web page   l  rtf file (for download or printing)